In   her fresh music video for"The Man,“here ’s howTaylor Swifttransformed into the titular male character . Swift is one of the most successful and highest - selling artist of all time , having sold more than 50 million albums . At the age of 30 Swift has pick up numerous accolades from her seven studio albums , including   10 Grammy Awards ,   29 American Music Awards ( the most winnings for an artist of all - metre ) , and 23 Billboard Music Awards ( tied with Beyoncé for most   wins by a distaff creative person ) .

The preceding couple of months have been a busy clip for Swift . In December 2019   she come out in Tom Hooper’sCatsas the seductive Bombalurina .   The papa star began a collaboration with Netflix as her concert film , Taylor Swift’sReputation Stadium Tour , unloose on December 31 , 2019.Swift ’s extremely - anticipated docudrama , Miss Americana , premiered at Sundance to a positive reaction before pour on Netflix .   On February 28 , 2020 , Swift premiered her young medicine video for " The Man , " the quaternary single off her 7th studio apartment record album , Lover . The song is a feminist affirmation about male privilege and the sexist double standard that can exist in the work . The champion of the television is The Man : a tatty , animate   and uncivil blowhard who   yell at his coworkers , parties with exotic dancer , and manspreads on the subway .

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Instead of hiring a male histrion , Swift herself plays The Manin a part that ask her to go through a complete physical transformation . At the ending of the medicine video , there is a hyper - reverting of Swift sitting in a makeup chair while preparing to become The Man . Swift needed a lot of makeup on her face to encompass the denudate cap and hide her very recognizable face . From there , Swift receive a new jawline , nose , facial hair , haircut , and gloomy - colorize contacts .   In anInstagrampost , Swift thanked her makeup squad for their hard study and dedication put into translate her into a man . Swift described it as a " coronate achievement . "

Swift ’s constitution team included Bill Corso , who worked on Nicole Kidman ’s   hair and makeup   in the Oscar - winning cinema , Bombshell . Corso took to hisInstagrampage to further explicate Swift ’s shift , detailing in a series of pictures how Swift   used layers of loggerheaded prosthetics to create The Man . Swift used a muscular suit , facial sculptures , and eyebrow wigs to play the persona .   Overall , it learn a squad of more than six people to transform Swift into The Man . In addition to her physical modification , Swift used two autobus ,   Spenser Theberge and Stephen Galloway , to qualify her movements so she could walk , move , and fume like a humans . Dwayne Johnson supply the actual voice for The Man , when he asks for director input signal from Swift at the end of the video .

Like most Taylor Swift videos , " The Man " is full ofEaster bollock . There is a sign that bans ice yacht and a sign that reads , " overlook : If Found Return to Taylor Swift . " Both of these signs are a direct shot at her feud with   Scott Borchetta and Scooter Bruan over the right field to the bulk of her musical catalogue .   Other references Swift reach in the video revolve around her previous albums such asReputation and 1989,as well as gamy - profile whizz Leonardo DiCaprio and Kanye West .   AlthoughTaylor Swiftplays a man , the singer attributes herself as the star , director , owner , and writer of the telecasting , making sure there ’s no confusion as to who make " The Man . "

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Taylor Swift The Man Music Video

Taylor Swift in The Man music video

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